Who it's for
For CEOs, division heads and management teams who need to not only make decisions, but carry them forward together, with one logic, clear messages and coordinated behaviour.
Management Alignment
Leading Together on One Line
The decision has been made, but it's already clear that every member of the leadership team will explain it differently.
When leaders send different signals internally and externally, the organisation loses orientation and trust. In this solution area, we work with management teams to develop shared pictures, clear messages and coordinated communication paths.
Formats
- BriefingKeynote or half-day workshop
- Intensive2 to 3 days on site
- Journey4 to 10 days on site + online support
- Executive Sparring1:1
Foundation
TRIPLE IMPACT: Swiss Academy's model built on public speaking, neurocommunication and energy management. Researched by Lucerne University of Applied Sciences and Arts (HSLU) and financially supported by Innosuisse.
Where we
can help
We help leadership teams develop a shared position, clear core messages and a coordinated communication line before a decision goes out into the organisation.
Conflicting statements
Different leaders make conflicting statements about the same topics.
Official decisions aren't trusted
Teams follow "unofficial" opinions instead of official decisions.
Factions form within leadership
Tension and the formation of factions within the leadership circle.
Focus of the work
The focus of the programme is shaped by the topics that truly matter in your situation.
Shared picture
Developing a shared understanding of the situation, direction and decision.
Leadership story
Formulating a logic that the management team can genuinely stand behind together.
Core messages
Aligning central statements that stay consistent across levels and functions.
Clarifying the decision
Clarifying exactly what has been decided and what it means.
Coordinating communication
Defining who communicates what, when and how.
Communication guardrails
Setting shared principles and boundaries for further communication.
One voice
Making leadership's internal and external communication consistent and coherent.
Work formats
Choose the right depth: a short shared introduction, an intensive preparation, a guided development programme or targeted 1:1 sparring.
Compact impulse format (keynote or half-day workshop)
Speaking as a leadership team with one voice
Result: A shared understanding of why alignment in communication is decisive and where the current fault lines are.
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2–3-day on-site training programme
Aligning leadership messages
Result: Developing a shared core story, aligning central messages and setting communication guardrails.
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Multi-month development programme (4–10 days on site + online support)
From a committee to a leadership team
Result: Strengthening a shared leadership stance and communication practices across several modules.
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Individual 1:1 support for leaders
Sparring for leading the leadership team
Result: Individual support for the person leading the leadership circle, for example a CEO or division head, to foster clarity and unity in communication.
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Individually or as a team
In the conversation, we clarify whether individual support or a shared development programme fits your needs.
Individual work
For a CEO or leader who needs to prepare a demanding meeting, decision or shared position.
Discuss individual workFor teams and organisations
For leadership teams who want to agree on a shared line and consistently carry a decision into the organisation.
Discuss team work“
Das ganze Thema Emotional Selling ist extrem relevant für alle Firmen, die wirklich erfolgreich sein wollen.
Daniel Rapp
Group Head of Sales, Member of the Executive Board & Partner at Zühlke Group
“
Die komplette Ausbildung wurde nach unseren Wünschen und Bedürfnissen in zwei Sprachen auf uns angepasst, einfach top.
Nadine Larrson
Leiterin Bildung & Entwicklung, Landi Schweiz
Frequently asked questions
Questions and answers
A short overview of what the programme achieves, how to choose the right format, and when a different topic area makes more sense.
What skills does the programme develop?
• Develop a shared picture of the situation, direction and decision. • Create a consistent leadership story and align core messages. • Understand the consequences, trade-offs and expectations of a decision, not just the decision itself. • Plan the communication cascade: who says what, when and how to the organisation.
How do you choose the right format?
The briefing creates a shared language for alignment. The intensive format is useful when a shared story, messages and communication principles need to be developed quickly. The journey helps anchor alignment as a repeatable leadership practice. Executive Sparring fits CEOs or leaders leading a demanding alignment process.
Can we work on a specific decision or strategy?
Yes. It works best on a real question: a new strategy, reorganisation, crisis, integration, transformation, budget decision or leadership change.
What if the shared line already exists but still needs to be carried into the organisation?
Then the next step is Change Communication: change story, adaptation for different audiences, preparing leaders and dialogue formats.
More on Change CommunicationWant to understand which format fits?
In a free conversation, we clarify your situation and choose the right format for individuals or teams.